Sonam Kapoor will be the new brand ambassador for L'Oreal, she is replacing former Miss World Aishwarya Rai Bacchan.
It is being rumored that Sonam has been signed for a very hefty amount though Ash still continues to be a part of the brand but not their face in India.
Now the trivia is her father ( Anil kapoor) has never endorsed any product....
Sunday, December 28, 2008
Friday, December 26, 2008
Desi Brand: Aava
Brand is owned by: Ahmedabad-based Sheelpe Enterprises
USP: It's a confined aquifier water (underground spring) completely protected from natural as well as human contamination and it goes through 77 different tests before being bottled to ensure that it is free from harmful chemicals or microbiological organisms.
Read old stories
Desi Brand: SG
Desi Brand: Parle-G
Desi Brand: Bisleri
Desi Brand: Britannia
Monday, June 2, 2008
Reliance Big Bazar
Recently ADAG tried to register “Reliance Big Bazar” with the Indian trademark authority. Logic behind this brand name is “BIG” umbrella brand which ADAG is using for their Entertainment business, like Big FM, Big TV and Big music. The application says it claims “no right” to “exclusive use of word ‘Big Bazar’”, which means the company will only use the name as Reliance Big Bazar, according to the document filed. So it’s Biyani vs.’other’ Ambani now.
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